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Web SaaS | Various Clients

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Project Overview

Two projects that needed functional AI tools built from scratch. For Tixel, a partner compliance tool. For The First Principle, a system for ingesting client briefs, standardising them into clean PDFs, and feeding that into a pricing tool to help scope work more accurately.

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The Tixel tool uses Playwright to automatically crawl partner websites and monitor social media feeds, checking for correct logo usage, brand mentions, and whether partners are using the right language around the Tixel brand. It flags compliance issues and surfaces them in a simple dashboard. I built it using Claude Code, handling both the automation logic and the interface. The TFP tool solves a different problem. Briefs come in all sorts of formats, so the tool parses and standardises them, generates clean PDF outputs, and feeds structured data into a pricing engine that helps the team understand scope. The design work was about keeping a multi-step process feeling straightforward for the user. I designed and built both end to end, working across UI design and AI-assisted development. Being comfortable in both meant I could prototype fast, test ideas in code, and ship without relying on a separate dev team.

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